perfection

The Perils of Perfectionism

Video Production: Ship it. Every day.  Video Production Okay so I have a confession to make, which is I don’t like doing these videos. It doesn’t mean I don’t love you. I do love you, but these take a lot of time, effort, and energy to put together, and I need you to understand […]

team

Video Production: Teamwork

Testimonial Video Production: Teamwork  Video Production Okay. So let me tell you a story you might find familiar. You’re with a company and they decide that they are going to commit to video as part of their marketing strategy. So you’re going to hire somebody, you’re going to bring them on, you’re going to […]

scripting

Wendy’s Problems

Video Production: Scripting Video Production Okay. So today I want to talk about video and specifically scripting. So in order to do that, I want to talk about Wendy. All right? So Wendy’s coming to your site. Wendy’s checking you out, she’s seeing what you can do and what you can do for her. And […]

The Perfect Person

Pro Tip: Who are you looking for? Who are you?  Video Production Okay, so Zig Ziglar did a thought experiment, had the large audience and said, “Okay, if you could pick anybody who would be your perfect boss or your perfect employee or your perfect spouse or your perfect partner, and you can type […]

video length

Video Length Part 2

Video Production: How do you trim it down? Video Production Okay. So today I’m going to talk a little bit more about video length. You need a signature video, something that says who you are, what you do and why someone should work with you. The problem with that is that as you dig into […]

length

Video Length

Video Production: How long are your videos? How long should they be? Video Production Length Okay. So most marketing chiefs will agree with you when you say that video is important. Bare minimum, you need something on your website that says who you are, what you do and why people should work with you. We […]

Make It Easy

Make It Easy

Client Story Videos: Make things easier for the Marketing Chief.  Okay. What I want to talk about today is making things easier. I have never met a marketing chief who has too much time on their hands because everything from the executive suite that they don’t want to do comes to you, everything from […]

Perfect Imperfection

Pro Tip: Being perfect isn’t an excuse. Okay, so for today’s video we’re going to talk about yesterday’s video. This is something that I wanted to do for a long time. It was kind of important to me and I wanted to make sure it looked good and sounded good. I got a lavalier microphone […]

Andy Witham

Who The Heck Is Andy Witham?

The brief history of Jigsaw’s founder.  Okay, so who am I and why do people pay for my company? Well, as you already know, my name is Andy Witham, and the first job I ever got out of college was working for Quentin Tarantino and Lawrence Bender during Pulp Fiction. Their guy walked out […]