Okay. So let me tell you a story you might find familiar. You’re with a company and they decide that they are going to commit to video as part of their marketing strategy. So you’re going to hire somebody, you’re going to bring them on, you’re going to pay their salary, you’re going to pay their insurance, or you’re going to pay their benefits and you’re going to commit to this video thing.
Wait, here’s the problem:
Shooting is a different skill from lighting. Lighting is a different skill from audio. Editing is a different skill than producing. Writing is a different skill from music, color correction, animation, all of these things need to get done. And I have never met anybody who has all of those skills.
That’s why I’ve got such a deep bench. I can call on people to bring in the one piece of the puzzle that we need to get it done and get it done right. So don’t hire one person, hire a team, outsource it. That way you can get more done and get it done right.
So thanks to Phil Yunker for reaching out. And if you’ve got questions, email me at firstname.lastname@example.org.